Believe it or not, there are only two weeks left until the release of ‘Unapologetic’, the brand new album by Rihanna.
However, for reasons currently unknown, the project’s media push has been a little…slow, with some fans concerned this may tell many a tale upon chart entry.
Well, they should no worry no more. For, her label Island Def Jam have announced the launch of a promotional tour that will dominate many a media outlet.
Press release below…
“RIHANNA READIES NOVEMBER TAKEOVER!
“777 TOUR” PREPARES TO LAUNCH ON NOVEMBER 14: ‘RIHANNA NAVY’ SUPERFANS AND MEDIA REPRESENTING 82 COUNTRIES WORLDWIDE TO BOARD 777 JET TO 7 SHOWS IN 7 DAYS IN 7 COUNTRIES
UNAPOLOGETIC, RIHANNA’s 7th ALBUM IN JUST 7 YEARS RELEASED ON MONDAY, NOV. 19; DELUXE PRE-ORDERS ON SALE TODAY AT RIHANNANOW.COM; iTUNES PREORDER LAUNCHES NOV. 6
PLATINUM FIRST SINGLE “DIAMONDS” IS TOP 5 AT RADIO
Worldwide superstar Rihanna, currently dominating global charts with “Diamonds,” the fastest-rising single of her career to date, and the first single from UNAPOLOGETIC, her upcoming 7th studio album for Island Def Jam in just seven years – arriving in stores worldwide on Monday, November 19th – now announces the launch of her unprecedented “777” tour on Nov. 14th.
A group of die-hard fans from the Rihanna Navy fan club and a traveling international press corps of over 150 journalists representing 82 countries will be taken aboard a chartered Boeing 777 twinjet to 7 shows in 7 days in 7 countries. Working with global sponsor, HTC Corporation, the “777 Tour” will host an intimate gig in each of 7 cities—including one in the UK co-sponsored by River Island — marching toward the November 19th release date of UNAPOLOGETIC.
To commemorate the arrival of UNAPOLOGETIC, two different Limited Edition D2C deluxe box sets are up for pre-sale to members of the Rihanna Navy, exclusively at the RihannaNow.com website: the DIAMONDS BOX and the DIAMONDS EXECUTIVE PLATINUM BOX, carrying amazing never-before-released Rihanna images, art and custom-made accessories. UNAPOLOGETIC will go up for pre-order at iTunes on November 6th.
Meanwhile, “Diamonds,” with 94 million combined radio audience in the U.S. (Greatest Gainer/Streaming & Airplay), jumps to #5 on the Hot 100, to become Rihanna’s 23rd Top 10 hit on the chart. “Diamonds” debuted four weeks ago with #1 postings at iTunes in 27 countries, and Top 5 iTunes in 55 countries. On November 10th, Rihanna will perform ‘Diamonds’ on the Saturday Night Live stage, her fourth time as musical guest.
Rihanna – the “#1 Person On Facebook” with over 62 million Likes – has sold over 37 million albums and 146 million digital tracks worldwide, and currently holds the record as the top-selling digital artist of all time. The recipient of six Grammy Awards® and seven Billboard Music Awards, she was named the world’s #1 social media star by Forbes, with over 2.9 billion views on YouTube/VEVO, the most ever for any female artist, and over 26 million Twitter followers. In addition to her 11 Hot 100 #1 singles and [now] 23 Top 10 singles, she also has 18 #1 singles on the Billboard Dance Club Song Charts.
SOURCE: The Island Def Jam Music Group”