New Lady GaGa ‘FAME’ AD Sparks Firearms Controversy

As an artist with a message fuelled cause, Lady GaGa’s use of violence to articulate her theories of fame have at times seen her work confuse and disturb any unaware of her artistry.

This week, the above happened once again when a never before seen clip pulled from her ‘FAME’ fragrance commercial found its way to YouTube, and sees the Interscope star in what might be her most violent piece of work to date.

So violent, that we’d urge you not to watch if you consider yourself easily shaken.

If not, peep GaGa and her gun in action below…

Sure, while recent events have made the civillians handing firearms and hot and controversial topic, we feel GaGa’s use of the gun was merely symbolic- and really shouldn’t cause offence.

By no means are we saying we didn’t find it disturbing-because we did- however, as is always the case with visionary’s like Germanotta, her work shouldn’t be criticised unless it’s put into context. In this case, the context being the dark and violent side to fame very few acts are brave enough to admit exists.

So, let us know…

What do you make of the clip?



  1. March 6, 2013 at 6:43 am
    j says:

    such a horrible ad!!!!!!!!

  2. March 6, 2013 at 6:46 am
    xoxo says:

    gaga please stop it!!!!
    like seriously……..

  3. March 6, 2013 at 6:53 am
    Jam says:

    Im sorry TGJ but thats just b*******, this ad, is a pointless means to just be contreversal, the fact that this is going to go on Telivision with no real explaination as what its actually about , do you think her retarded little monsters or anyone else is going to get it? its b******* and insensitive, there is violence in movies but they have a rating and even if she did it on tour live its her f****** sho and you’ve come to see it so fair enough but on national telivision where you have no choice but to see this awful, crass piece of nonsence just to show off some f***** perfume! I’m finally convinced that this bitxh is the devil!

  4. March 6, 2013 at 6:57 am
    My Forehead Tho says:

    Is this the same irrelevant b**** that faked a injury to get out of performing at empty stadiums?

    Isn’t this the same h** that pushed her album back so it would be excluded from the 2014 Grammys to avoid competing against Beyonce and Adele?


    • March 6, 2013 at 7:37 am
      Dossome says:

      both Adele and Beyonce haven’t released albums yet,your point is invalid..but of course your existence here is based on a woman’s forehead

  5. March 6, 2013 at 7:04 am
    LADY GAGA says:

    Well, what do you all actually expect from me?

    I’m an ATTENTION-SEEKER, more so than an artist, an always will be.

    I’ve stolen from “Madonna, Grace Jones, Debbie Harry, Freddie Mercury, Prince, David Bowie, Alice Cooper, Elton John” and COUNTLESS other Pop-Icons, of which I desperately want to be, but I’ve bwen caught out – therefore, meaning, that there is nothing left for me to do because I know that my 15 minutes are soon up.

    After ‘Art-FLOP’ FLOPS, what am I going to do?

    I can’t wear any more meat-dresses, bird cages on my head, mermaid suits, goat horns or any other Pop-Memorabilia because the world has seen it all and they are getting tired of me. *Wipes Tear*.

    My ‘Flop this Flop ball’s FLOPPED and I was effortlessly slated by Adele and Madonna in 2011-2012 by Adele and QUEEN MADONNA, even after dressing as a male crack addict at the VMAS, and I ended up making an excuse regarding a ‘Hip-Injury, just to save myself embarrasment in 2013.

    I am a NARCISSISTIC FLOP who really doesn’t give a s*** about the Gay community – why would I want to support male D*** suckers?

    I am running out of ideas… Please help me? Beyhive, Navy, Fighters, Katy Cats… HELP. I need you.

    • March 6, 2013 at 7:06 am
      Andy says:


    • March 6, 2013 at 9:03 am
      Holy Hive says:

      hahahahahaha….now that was funny

    • March 6, 2013 at 10:44 am
      HOWYOULIKEIT says:

      i liked this one

    • March 6, 2013 at 10:46 am
      Rita is Queen says:

      Deaaaaaath!!!!! Lol

  6. March 6, 2013 at 7:05 am
    fame says:

    at the end of the day its only a perfume add people always read to much into things

  7. March 6, 2013 at 7:05 am
    Eye Candy says:

    What is so controversial about this? How is this any different from what we see in action movies? Leave my Gaga alone, but I will add that the ad is bad. It should’ve been more viewer friendly but I guess she did this for it’s shock factor.

  8. March 6, 2013 at 7:17 am
    Ugh says:

    I don’t understand the ad but i must say that the perfume smells really good.

  9. March 6, 2013 at 7:20 am
    Dossome says:

    What else is shocking about GaGa?????If you’ve known her these past few yrs,then you know the word ORDINARY is nowhere in her vocabulary…anyway i HATE this ad

  10. March 6, 2013 at 7:57 am
    mc the place to be! says:

    I love the perfume but GaGa what’s this s*** just give us artpop so these h*** can shut up!

  11. March 6, 2013 at 8:00 am
    King B>Rihanna says:

    It’s Lady Gaga what else do you except?

  12. March 6, 2013 at 8:14 am
    Mathew says:

    This dumb b****! She dressed somewhat normal tho.

  13. March 6, 2013 at 8:24 am
    truth(icki is a KMART, NO GRAMMY NOD, PFRR FLOP, SQUID EYED b****) says:

    Meat wearin b****

  14. March 6, 2013 at 8:59 am
    Truth says:

    I’ll defend Gaga since none of y’all ignorant n***** will.
    First of all this is not a New Fame Ad, it’s a Pulled Ad that wasn’t featured with the real one.
    Gaga’s ad for the fame promo had ended. Don’t believe every bashful queen gossip you see on this site.
    And lastly why is it that Sam only shows the bad or controversy of Gaga but never her
    Humanitarian efforts? She went around the world promoting peace and visiting hospitals and orphanages while
    His faves spent their years popping p**** and begging for dollars. Where’s the justice or truth in this site?

    • March 6, 2013 at 11:04 am
      truth(icki is a KMART, NO GRAMMY NOD, PFRR FLOP, SQUID EYED b****) says:

      Gurl shut up

    • March 6, 2013 at 12:15 pm
      Anne says:

      They rarely report humanitarian efforts even though most performers, even the p-popping ones, have just as many as Gaga.

    • March 6, 2013 at 8:27 pm
      Common Sense says:

      Good thing it’s the pulled ad since it clearly copied Madonna’s opening gun shot bit after “Girl Gone WIld + Material Girl.”

  15. March 6, 2013 at 9:00 am
    Holy Hive says:

    Ok?? And??? GaGa has no shock value anymore…Its sad she has talent but had to rely on gimmicks to stay popular now people are tired of her b.s. i never fell for the gaga hype like everyone else….Every time i look at her all i see is a Madonna knock off

  16. March 6, 2013 at 9:01 am
    Holy Hive says:

    I swear gaga is satan himself

  17. March 6, 2013 at 9:07 am
    CCFAN007 says:

    GaGa is & always will be trash..

    Shes sending her fans to the pits of hell believe that

  18. March 6, 2013 at 9:09 am
    Lovebird (Beyonce's Weave) says:

    Can’t really say much on this, not when there’s gangsta rap still around.

  19. March 6, 2013 at 9:22 am
    Tisha says:

    Gaga without controversy is the modern day emperor with no clothes.

    She knows full well there is nothing to her without a bunch of distraction to cover up a very boring artist.

  20. March 6, 2013 at 9:26 am
    Aloys' World says:

    That was an awesome video, very blockbuster!
    Looking into how she is promoting the fragrance I’d say
    it’s deadly! If that is an antonym then it must be
    heavenly.. Read it any way u will, she slayed it..

    • March 6, 2013 at 8:28 pm
      Common Sense says:

      If it was awesome, it’s because Madonna’s already done it.

  21. March 6, 2013 at 9:29 am
    JOHNVIDAL says:

    So many ignorant people here. The hate for Gaga is out of control in TGJ (in some crazy commentators who couldn´t face the reality that is Gaga did it bigger than their faves I mean, probably it´s just one using different usernames). I like the ad but I don´t even care. You are all obsessed

    • March 6, 2013 at 9:38 am
      CCFAN007 says:

      Why would we show love for satan???

      • March 6, 2013 at 12:16 pm
        Music Soul Harmony says:

        F*** u stupid religious Christian.

  22. March 6, 2013 at 9:44 am
    Josh says:

    Yet that was the same reason it wasn’t released. Also it obviously has a warning sign in the beginning describing what this should be interpreted as. Do they not know how to read?!

  23. March 6, 2013 at 9:51 am
    Xadax says:


    • March 6, 2013 at 8:29 pm
      Common Sense says:

      Madonna’s MDNA tour to be exact.

      • March 6, 2013 at 10:23 pm
        DJT says:

        Exactly!!!! Madonna’s MDNA era was centered around guns that were used as metaphor. Still copying M Gaga? Sad.

  24. March 6, 2013 at 10:15 am

    But isn’t her perfume already a top seller? Why is she coming out with another commercial for the same perfume?

    • March 6, 2013 at 10:31 am
      THEPINKPRINT (FAF) says:

      nvm… it never was releaed, I guess

      • March 6, 2013 at 10:41 am
        CHUDDS says:

        It was released. My sister has it. Unless she’s releasing another version o.0

  25. March 6, 2013 at 10:15 am
    audreyherbsburn says:

    we’ve seen much more disturbing in movies that nobody boycotts, so there should be no issue with this, especially considering that they intentionally let viewers know the guns are symbolic, and it’s not a literal message.

  26. March 6, 2013 at 10:19 am

    you fuckers are pressed and you need to stay pressed bcse gaga slays ur fave and its evident that yall are scared. plus it was a pulled ad..get over it haters

  27. March 6, 2013 at 10:21 am
    Kyle says:

    LOL THIS AD WILL NOT AIR ON TV!!! It was a deleted/never before seen clip that LEAKED… They pulled it for a reason… Chill out people…

  28. March 6, 2013 at 10:41 am
    opd2 says:

    Sometimes she just go,s over board with her craziness,tell me now what is the meaning of this.

  29. March 6, 2013 at 10:42 am

    Gaga…what the f*ck was that? That ad had NO correlation with your fragrance, just another cry for attention. #GirlBye

    • March 6, 2013 at 10:43 am
      Rita is Queen says:

      Yaaas clock that T gworl

  30. March 6, 2013 at 10:45 am
    Rita is Queen says:

    Who tf would wanna smell like a dirty desperate tranny no thanks ill pass

    • March 6, 2013 at 12:19 pm
      Music Soul Harmony says:

      Rita is a nobody. Deal b****. Queen? Lol. Who are her subjects? Cheap London prostitutes?

  31. March 6, 2013 at 11:09 am
    eric says:

    The only thing she killed in this video was her credibility. She does whatever serves her purpose, even if it contradicts her core messages about love and peace. Lucky for her, her fans will make excuses to keep supporting any and everything she dishes out.

    • March 6, 2013 at 11:58 am
      Carlitod says:

      Clearly, if you had any common sense, you’d know this is a message for the ‘dark side’ of fame. Get cho life.

      • March 6, 2013 at 12:35 pm
        eric says:

        Like I said, her fans would make excuses. The dark side of fame, as you put it, is a reality. We live in a time that people are seeking fame and letting their dark sides materialize into what we saw in Aurora and Newtown. With that reality staring you in the face, how can justify this ad from someone who wants you believe she’s a symbol of peace, love and acceptance? It’s a joke.

  32. March 6, 2013 at 11:13 am

    you Americans know nothing about Violence.

    this is art , art has no boundaries , where there’s good , there’s evil and violence , you just can’t be blinded by the good , you also should be aware of the bad side to everything , that is what she wanted to say in her own WAY , FAME has it’s advantages and disadvantages , and after those Melissa/Ciara , Keri hilson/Beyhive posts earlier you should be aware of the bad face of fame !!

    different versions of this ad tells a story , and it requires a strong mind to analyse them all , Gaga always make music videos for ppl who think , she won’t give you a J.Lo kind of a perfume ad , that’s gaga , if you like mysterious s*** , you gonna love it , if you like the obvious , you have britney and katy.

    i do not find anything wrong in it except for there are a lot of ways to get your idea across without resorting to s*** like that, however reality of FAME has violence in it and she just said that , so…

    • March 6, 2013 at 8:31 pm
      Common Sense says:

      All I saw was Gaga ripping off Madonna again. When will Gaga be original?

  33. March 6, 2013 at 11:43 am
    Kev says:

    I think it was cute. who f***** cares we’ve seen her do s*** like this before. I like how she says “gaga, Lady Gaga”

  34. March 6, 2013 at 11:43 am
    cullom08 says:

    I meant the ad….

  35. March 6, 2013 at 12:07 pm
    Carlitos says:

    This woman is amazing. She is ART. If this is accepted in movies, then it will be acceptable for anyone else, as well. And that’s why it was done, because it can.

    This is a message. A message for the ‘dark side’ of fame.

    And PS, if you’re disturbed by this video or find it offensive, then you should have never watched it. It goes to show anyone will do anything just to make a big deal out of nothing.

  36. March 6, 2013 at 1:19 pm
    saetana says:

    Oh please, way to make a story out of nothing – this is an OUTTAKE from the original video shoot that they decided NOT to include in the final film as it was too violent. Its been around online for ages as well, several months in fact so its really OLD news as well ;o)

  37. March 6, 2013 at 3:02 pm
    mob: the blump reads, the world is mine says:

    I LOVE that spiked mask!!

    Now on to the vid clip…..b*tch are crazy? 0_o What in the hell does shooting ppl have to do with a perfume? Gaga sit all the way down with crap!

  38. March 6, 2013 at 4:28 pm
    Suicide Blonde says:

    Sam why don’t you make a post about the Little Monsters letter to GLAAD. Lady Gaga’s Little Monsters Blame Madonna For A*** And Protest GLAAD Appearance…

    • March 6, 2013 at 8:32 pm
      Common Sense says:

      Wouldn’t be surprised. A bunch of punk ass hypocrites.

  39. March 6, 2013 at 6:38 pm

    Llllllooool People On TGJ Really Hate You Lady G, But Guess What, I Love You, Restect Your Talent And I Wish You Nothing But The Best Honey!

    Assss Talabitaaaah B******!!!!!!!!!!

  40. March 6, 2013 at 6:45 pm
    Aryo says:

    To those saying BTWball flopped. It grossed more than the last rihanna + katy perry + nicki minaj tours combined even with 20dates getting canceled lol. U hoez can Stay mad

  41. March 6, 2013 at 10:26 pm
    DJT says:

    She’s still copying Madonna?!!! Madonna’s MDNA tour era was centered around guns that were used as metaphor. So sad she follows in Madonna’s shadow and pails in comparison. Even to a 50+ year old Madonna! Good luck with your hip replacement…

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