He doesn’t get enough credit for it, but Omarion truly is one of the only acts out today to get it right consistently.
Parting ways with the ‘Respect Us! We Used To Be Relevant’ agenda that saw he and Bow Wow billed laughing stocks circa ’08, the last few years have seen the former B2K star create and release material that’s both contemporary while still organically him.
Traits, that made his 2012 ‘Care Package’ EP one of our favourite releases to drop that year.
Now watch as he kicks off the campaign for his fourth studio album with the ‘Maybach O’ web series, documenting his journey towards its release date.
In a time where so many R&B acts fail to craft cuts worthy of their talent, it’s a shame Omarion doesn’t seem to have been made a priority by his camp.
Of course, while there’s some way to go before we see what Maybach has in store for him, the quality of his material and its supporting videos should have seen him given ample push already.
For, as anyone who’s heard ‘Package’ will agree with, Mr. ‘Icebox’ is still one of R&B’s brightest stars and could pull in Drake numbers…if he was given Drake treatment.