She may not have gone anywhere to her fans….but to the rest of the world, Ciara is well and truly back!
That’s right, by way of her seductive new number ‘Body Party‘, the Southern Belle has topped Urban radio this week- scoring more spins than any other act- kicking dust in the face of Rihanna‘s ‘Pour It Up‘.
With over 200,000 units sold its release, the cut scored 3,923 impressions on Urban stations across the country- helping to push its sales even further to the 300,000 mark, without the benefit of an aired televised performance!
Quite interestingly, despite now selling over 1 million units, Rihanna‘s ‘Pour It Up’ was simply no match for Ciara’s ‘Party’ this week, scoring only 1,917 plays- forcing it one spot down to #10 as momentum for the club cut dies down.
However, the real winner in this airplay battle is producer Mike Will– responsible for producing both cuts.
Indeed, after watching ‘Pour’ peak at #19 on the Billboard Hot 100, he now enjoys more fruits of his labor as ‘Party’ continues to rise on the very same chart, marking one the fastest rising R&B jams from a female act since Kelly Rowland‘s ‘Motivation’ and Beyonce‘s feel good classic ‘Love On Top‘, which peaked at #20.
Be sure to pick up Cici’s self titled new album when it drops, July 9th!