Lady GaGa‘s promotional machine proves itself more potent by the day.
A slew of appearances and performances have already been lined up in support of the megastar’s new album ‘ARTPOP’, however one of the campaign’s biggest coups was announced moments ago. GaGa will be hosting and performing on an upcoming episode of the iconic Saturday Night Live.
The ‘Do What U Want’ diva will rock SNL on November 16th – the weekend of the week ‘ARTPOP’ arrives in stores. Beyond hosting and skit duties, the 27-year-old will offer live renditions of select songs from hotly anticipated set.
We love us an aggressive promo push, hence we are quite literally giving ‘Applause’ aplenty to Team GaGa. At this point, as long as she manages to make each showing matter, she’s on a winning path with this project.
‘ARTPOP’ lands on November 11th.