In adopting a model tried, tested and mastered by ‘NSync ‘back in the day’, Beyonce‘s decision to launch a world tour before the release of a new album has seen her rewrite the rules set in place for promoting LPs.
For, in what’s likely to see her forthcoming effort stand as her highest selling release to date, the success of her ‘Mrs.Carter Show’ World Tour has seen her capture the attention of the general public- who purchased tickets for the show in their millions.
Millions, that now have caught the ‘Beyonce fever’ that gripped the world before the unveiling of 2006′s ‘B’Day.’
So, why we we’d put money on her album #5 outperforming her first four?
Good news below…
Billboard Biz reports:
“Beyoncé earns the No. 1 Hot Tours ranking with $44.9 million in box office grosses from her fall tour through cities in Latin America and Australia, taking the Mrs. Carter Show world tour past the $100 million mark in box office sales since launching in April. The overall gross from the ongoing tour is $104.3 million from more than 883,000 sold tickets at 59 performances, based on box office stats reported to Billboard. Kicking off on April 15 in Serbia, the tour played 23 venues in Europe and 24 in North America through the end of August before beginning tour legs in Latin America and Australia in early September.
The revenue reported this week comes from 19 concerts during the fall trek of the pop star’s world tour. Kicking off a five-city swing through Brazil on Sept. 8, Beyoncé performed in stadiums to begin her South American jaunt. The São Paulo market produced the best attendance among the Brazilian stadiums with more than 37,000 tickets purchased at Estádio do Morumbi. In October and November, the tour traveled Down Under to play six arenas in Australia and New Zealand, wrapping on Nov. 9 in Perth. The top-grosser was a run of four shows at Sydney’s Allphones Arena with $9.4 million (US$) in box office revenue. The four-night stand (Oct. 31-Nov. 3) was the arena’s highest-grossing concert engagement this year, topping box office revenue from multiple performances by P!nk, Bruce Springsteen and One Direction, among others.”