She has already ‘Roar’-ed onto charts with the 3x Platinum-selling lead single of her latest album ‘Prism’, but now Pop force Katy Perry is readying (what she hopes will be) an equally successful follow-up with the cinematic video for ‘Unconditionally’.
The Dr Luke produced cut, which has thus far peaked at #21 on the Billboard Hot 100, sees its Brent Bonacorso-directed accompanying visual visit familiar territory for the pop princess – dramatic and graphically intense.
We’ve shown you the preview here, but was it worth the wait? You tell us. Watch below:
Absolutely stunning! This visual is just another testament to how Katy Perry – love her or loathe her – may give more shaky live vocals than a Aaron Neville on a rollercoaster, but her videos rarely read “recession proof”.
In an era where artists are microwaving music and their accompanying videos (*cough cough “What Now” cough cough*), we have to at least tip our hat to Perry who – like Lady Gaga – refuses to fit that mold.