“If at first you don’t succeed, dust yourself and try again.”
This has to be Iggy Azalea‘s mantra of late, following several stalled attempts at a comeback.
Still, undeterred the Hip-Pop star has announced another new single named ‘Switch.’
Sharing its official cover on social media, Ms. I-GG-Y revealed that the Anitta assisted track will officially land on May 19th.
No additional details were provided.
‘Switch’ follows ‘Mo Bounce,’ which despite showing promise didn’t quite catch on and subsequently went un-pushed.
That track arrived after last year’s ‘Team’ which had a similar trajectory.
Notice a pattern?
Iggy seems to have a tendency to premiere songs in a “hope they like it” capacity, waiting to see if it takes off, and only then promoting.
Clearly, that strategy is not working.
She’ll need to pound the promo pavement just as much – if not more than – everyone else.