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TGJ Freshly Squeezed Week: Introducing…Shawn “EROCK” Sutton

shawn sutton erock thatgrapejuice TGJ Freshly Squeezed Week: Introducing...Shawn EROCK Sutton

Over the last seven years, That Grape Juice has established itself as one of the net’s most renowned sources for Urban Pop music. Indeed, it’s become trademark for us to shine light on artists – both known and on the rise. This week sees us spotlight the latter, as we kick off the first ever Freshly Squeezed Week.

Each day of this week has seen us introduce a talented new name and today sees us conclude with rapper…Shawn “EROCK” Sutton!

Though new on the music scene, the Brooklyn bred talent is no stranger to the spotlight. Indeed, his striking look caught the eye of many a modelling agent – who went on to book him in campaigns for the likes of Givenchy, Ted Baker, and most recently Rihanna‘s River Island clothing line.

What’s more, he’s starred in music videos by both Kelly Rowland (‘Motivation’ and ‘Ice’) and Beyonce (‘Superpower’).

beyonce shawn sutton superpower thatgrapejuice 600x370 TGJ Freshly Squeezed Week: Introducing...Shawn EROCK Sutton

However, standing beside stars has only motivated EROCK to intensify the brightness of his own. As such, he’s pressing on full-fledged with his foray into the world of Hip-Hop.

Odd to some (see: model-turned-MC), rapping is by no means a new phenomena for the lyricist – who’s been rhyming since he was 16-years-old.

Keen to share his calling with the masses, EROCK serves up ‘The Runner’ as his debut effort. Flavorsome, yet hard-hitting, take a listen below…

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Music

TGJ Freshly Squeezed Week: Introducing…Jordan Morris

jordan morris thatgrapejuice TGJ Freshly Squeezed Week: Introducing...Jordan Morris

Over the last seven years, That Grape Juice has established itself as one of the net’s most renowned sources for Urban Pop music. Indeed, it’s become trademark for us to shine light on artists – both known and on the rise. This week sees us spotlight the latter, as we kick off the first ever Freshly Squeezed Week.

As such, we’ll be introducing a talented new name each day of this week.

Next up is…Jordan Morris!

With the uncertain climate that is today’s music industry, it takes a special type of talent to make waves. As such, it’s for this reason and so much more, that Jordan Morris has has registered on our radar.

Hailing from London, the rising star (who cites Justin Timberlake, Beyonce, and the Backstreet Boys among his influences) has amassed quite the following with his potent brand of Urban-Pop. Indeed, on his own accord, Morris has generated a fan-base of over 60,000 on social media – a figure which continues to grow by the day.

The buzz generated by singles ‘Rehab’ and ‘Taking Your Side’ has seen the 20-year-old on the receiving end of praise from the likes of MTV and ELLE Magazine. What’s more, it’s seen him catch the attention of one of the UK’s top concert promoters, who awarded him the chance to open for August Alsina at the O2 Arena earlier this year.

Now, with new single ‘Do It Like Me’ gaining traction on iTunes, Morris looks set for even greater successes. Take a listen to the track above and more from Jordan below…

Follow Jordan Morris On Twitter!

Follow Jordan Morris On Facebook!

Subscribe To Jordan Morris On YouTube!

 

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Music

TGJ Freshly Squeezed Week: Introducing…Newella Cruella

newella crewella thatgrapejuice TGJ Freshly Squeezed Week: Introducing...Newella Cruella

Over the last seven years, That Grape Juice has established itself as one of the net’s most renowned sources for Urban Pop music. Indeed, it’s become trademark for us to shine light on artists – both known and on the rise. This week sees us spotlight the latter, as we kick off the first ever Freshly Squeezed Week.

As such, we’ll be introducing a talented new name each day of this week.

Next up is…Newella Cruella!

Nicki Minaj has presented herself as a competitive Madonna, unimpressed by the premature and illegitimate rap children that now play in her castle. However, she’s now faced with a femcee she’d be hard pressed not to claim as her own…

*Enter Newella Cruella*

Affectionally billing Minaj as the Queen of Rap and herself as the genre’s Disney Princess, the lyricist first burst onto the scene when she uploaded a cover version of Nicki’s ‘Dope Dealer’ verse to YouTube. The clip – with its unique flow, Mean Girl-derived content, and dynamite delivery – facilitated the birth of an ever-growing following that have made Newella one of the ‘net’s fasting rising stars.

Find out what the buzz is about above and below…

Subscribe To Newella Cruella On YouTube!

 

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Music

TGJ Freshly Squeezed Week: Introducing…Carmen

carmen thatgrapejuice 600x600 TGJ Freshly Squeezed Week: Introducing...Carmen

Over the last seven years, That Grape Juice has established itself as one of the net’s most renowned sources for Urban Pop music. Indeed, it’s become trademark for us to shine light on artists – both known and on the rise. This week sees us spotlight the latter, as we kick off the first ever Freshly Squeezed Week.

As such, we’ll be introducing a talented new name each day of this week.

Next up is…Carmen!

Writing herself into the Pop  scene with the pen that is her debut single ‘Cold‘, 21-year old Carmen first caught our attention when we came across the Next-sampled jam earlier this year. Needless to say, we’ve been hooked ever since.

Hailing from Detroit, the LA-based beauty scored her first big break when she scouted by an NYC-based modelling agency aged 13, going on to switch the catwalk for the studio years later when she finished high school and moved to California to pursue her dreams of superstardom.

Perhaps the latest newbie to have sprung from Janet Jackson’s creative womb, Carmen’s journey to the top was made that much easier this month when her humble but growing fan base rocked radio with requests to hear ‘Cold’ spun on stations across the country. The result? Spins garnered on’Top 40′ and ‘Rhythmic’ formats that we hear haven’t gone unnoticed by tastemakers and label heads alike.

Like her as much as we do?

Follow Carmen On Twitter!

Subscribe To Carmen On YouTube!

 

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Music

That Grape Juice Kicks Off ‘Freshly Squeezed Week’ / Introducing…Jade Novah

A New Artist To Be Spotlighted Every Day Of This Week

logo avatar That Grape Juice Kicks Off Freshly Squeezed Week / Introducing...Jade Novah

Over the last seven years, That Grape Juice has established itself as one of the net’s most renowned sources for Urban Pop music. Indeed, it’s become trademark for us to shine light on artists – both known and on the rise. This week sees us spotlight the latter, as we kick off the first ever Freshly Squeezed Week.

Starting today, we’ll be introducing a talented new name each day of this week.

The first up is vocal powerhouse…

Jade Novah

jade novah thatgrapejuice That Grape Juice Kicks Off Freshly Squeezed Week / Introducing...Jade Novah

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Freshly Squeezed: Alexa Goddard (Roc Nation’s Latest Signee)

alexa goddard roc nation thatgrapejuice 600x222 Freshly Squeezed: Alexa Goddard (Roc Nations Latest Signee)

Roc Nation have once again drawn on Great Britain in the hunt for their latest star.

Having achieved ample success with Rita Ora, the Jay Z juggernaut has signed newcomer Alexa Goddard to their revered roster.

Hailing from Hampshire, England, the young starlet has been building a fan-base since the age of 14 – when she was travelling across Europe recording and promoting early demos.

She went on to become one of the ten Most Subscribed musicians in the history of YouTube UK with over 44 million views. More than hype, Goddard’s popularity led to her selling over 250,000 singles independently, thanks to her online presence. Bowled over by the singer’s buzz, top Roc Nation executives were so impressed that they promptly told their A&R division to ‘go get her’.

And “get her” they did. Goddard signed with the company last year and is gearing up to celebrate with debut single ‘Marilyn’. Produced by iconic hitmakers Stargate, the catchy cut was penned by fellow Roc artist Romans.

Does Alexa have what it takes? Listen below and let us know!

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Freshly Squeezed: That Grape Juice Interviews Urban Pop Newcomer Em Jai

CS2C51691 1050x700 Freshly Squeezed:  That Grape Juice Interviews Urban Pop Newcomer Em Jai

Hailing from the Windy City comes the freshest breeze in Urban pop we’ve felt in quite some time – Em Jai.

The buzzing beauty is building quite the name for herself amongst the year’s freshman class and, if we our recent chat with her is any indication, that talk is only set to grow.

Bursting onto the scene with her energetic debut EP ‘Love, Etc’, That Grape Juice recently got to learn more about the budding songstress who shared her story on breaking into the industry, breaking down sonic walls to fuse Urban and Pop music, and breaking hearts along the way.

Meet Em Jai, a name we’re sure will be on your lips in just a few months’ time.  Remember where you saw it first…

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