This week’s From The Vault comes courtesy of former Murder Inc front-woman, Ashanti. Our pick is her sizzling debut solo single ‘Foolish’.
In 2002, after a carefully planned campaign that saw Ms. Douglas featured on many a rapper’s song to great success, all eyes were on the diva to see if it was all make-believe or if the hype was legit. With no other choice but to score a home-run, the Inc. opted for the heartfelt ‘Foolish’ as their first lady’s launching single – a bold move considering the upbeat musical landscape that was the year ’02.
An exquisite pick, ‘Foolish’ went on to become one of the most successful songs of the 00′s in the US with 10 weeks spent at #1 and over 8 millions physical copies sold, as well as many Top 10 placings around the world including the UK, Australia and Japan.
Fun Fact: ‘Foolish’ replaced none other than the Ja Rule assisted ‘Ain’t It Funny’ by Jennifer Lopez at the top spot of the Billboard and was in its turn replaced by Nelly’s ‘Hot In Herre’. We’re pretty sure we don’t have to explain the connections here.
Produced by 7 Aurelius and Irv Gotti, the track’s cinematic VMA’s nominated visual was helmed by the latter and features cameos by the likes of then-label mates Ja Rule, Vita and Charli Baltimore and was of course featured Academy Awards nominee Terrence Howard. Based on the movie ‘Goodfellas’, it depicts Howard as a cheating gangster (of sorts) that Ashanti – no matter of unhappy she is – can’t seem to leave. Just like in the tune’s lyrics.
Oh how we miss this Shany. Though the music remains of quality, the same cannot (always) be said about her most recent visual delivery. Sadly that’s often the price to pay (no pun intended) when you opt for the independent route, which is quite unfortunate because Team Ashanti did a great job establishing her as a visual artist, from this to ‘Rain On Me’ and ‘Only U’, the singer-actress has an ability to truly elevate her sound to the next level by way of amazing imagery.
Still, it’s refreshing to see an artist who stands by their beliefs and their art.
May the future be bright for the stunner and see her star shine as bright as it was once.
‘Braveheart’, in stores now.