Another day, another Beyonce endorsement; the R&B superstar’s latest foray into the advertising market is for cable company DirecTV. Don’t get me wrong, I like her just as much as the next person, but this is bordering on overkill. What’s next? I mean, she’s already had her name slapped on almost everything saleable. I must say that the whole play on the ‘Upgrade U’ concept was pretty good, though.

Beyonce & Ads: Overkill or not?

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It’s well established that Amy Winehouse is a trainwreck-in-waiting, yet at the same time that’s part of why we like her so much. However, this mess of a performance at last night’s MTV Europe Music Awards cannot be excused. All the hollering and wailing just killed the song – making it almost unrecognisable from the CD version. Terrible.

What do you think of the performance?

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Former ‘Moesha’ star and Kevin Federline’s ‘Baby Momma’, Shar Jackson, is currently a contestant on MTV reality show ‘Celebrity Rap Star’. On a recent episode, Jackson performed Twista’s 2004 hit ‘Overnight Celebrity’. Woah! She nailed it! From her flow to to her overall swagger, she was on-point. Though I’m sure the show is tacky as anything, it’ll hopefully help her shake off the ‘Kevin Federline’s useless ex’ tag she’s had on her for the last couple of years. She’s really got skills.

What do you think of her performance?

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While R&B singer Mario is prepping the release of his third studio LP ‘Go!’ (due November 27th), yet another track from the serially delayed set has surfaced. ‘Skippin’, like much of the album’s material, sounds great. From Mario’s vocal delivery (he’s got that falsetto on lock) to Mad Scientist’s production, I’m really liking the track. I’m hoping for something to spark the project, as there doesn’t seem to be much (any) hype surrounding it; it would be a shame if the project was to tank, as it seems the album may be his best work yet.

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