"he should go cash in his Vitamin Water winnings and retire on some deserted island where the only victims of that sound he’s pushing will be the coconuts and passing pelicans… FAIL"

Lol!!

Yeah I respect his business ethic. No matter how the sales go, he's set for life and so is his son. Even if this flops, he'll be just fine. Maybe his rap career is over, but at least he isn't a washed up flop. I'd rather have $100 million dollars from business deals, and possibly more since he reinvested, than a few million from selling CDs.