As Kelly Rowland puts the finishing touches to her hotly anticipated 3rd solo LP, the full version of ‘On & On (The Sound)’ has surfaced. Check it out after the jump….

Produced by Brian Kennedy (Rihanna’s ‘Disturbia’, Chris Brown’s ‘Forever’), the song is a whimsical fusion of Pop and Dance, boasting much in the way of hit potential should it eventually be released as a single. Particularly loving the hooks and pre-hooks on this one, as well as the vocal layering (which is very Brandy-esque)

If there is one thing this new Kelly Rowland material is demonstrating, it’s that Ms. Kelly has well and truly found her niche. Next to everything I’ve heard thus far sounds hot!

Hit or Miss?