I actually feel sorry for all these musicans. There's no formula that fits the "Pop Hit" mold anymore. People want to be entertained, talent, and something new. The amout of $$$ invested in making an album is crazy and these days who can say if it will sell. Ciara needs to come hard with her signature Southen Crunk and B style. NO ONE ELSE IS DOING THIS. It's her market and stop trying to prove she can sing and stop dropping these pathitic weak POP and R&B tracks. G'luck.