Lennox, that is the whole point, have you not read what was written. Elephant is not a flop, it is a triumph because every song in the top tweny except one got 24/7 airplay. And the one song that didn't was Elephant, yet it still managed to get to no 3 on the singles chart. The no 1 and no 2 songs were played to death on the radio stations. It got to the positon it did in both charts because of the fanbase. If you think I'm joking go look at the airplay stats.