In reply to LOLA.

Im a Photographer and Ive been a Photographer for years
the lighting thing is WRONG!
people who are originally light toned to begin with will appear light in cam,OBVIOUSLY!..Alek wek still looks dark in any bright lighting,so does wesley snipes and others.. the brighter the better when it comes to lighting because it brings out your true tones.Personal preference. WE HUMANS ALSO DONT TAKE PICS IN THE DARK! Ive seen pics where its a group photo and the light people appeared pale and darker toned people still appear darker toned. Its a basic concept.
Dark skin will appear dark skkin regardless, light skin will appear light on cam regardless! Lighting doesnt change skintone, if that were the case wesley snipes and the rest of black celebrities would be looking caucasian. please dont say "lighting" it is not lighting! Pale people will appear pale on cam, dark skinned people will appear dark. lighting only brings out the true tones.

White or Light skin shows out better in front of the camera then dark skin. It has to do with reflection of light. White or light skin reflect light 100 fold better then dark skin (which absorbs it). And if you know anything about cameras u know the object that is being﻿ captured by the camera has to reflect the light projected unto it in order to be caught by the camera lens.

There are no rules to makeup.Nothing called "too".I dislike trolls that try to tell folks how to wear their liner,foundation,blush,etc.Everyone has their own makeup style.Many light people tend to go light/lighter or﻿ mix it with a luminzer to make themselves brighter/radiant/porcelin like.An example of this would be﻿ dita von teese,who stays out the sun to maintain her light skintone and wears light foundation.Others prefer to be darker and darken in the sun/use bronzer all over their skintone.
Beyonce does use BRONZERS,LIKE MOST CELEBS! and her/rhianna go out to barbados and sunny hot places that you darken!