Confidence is at the cornerstone of the Beyoncé brand. And “drive” might as well be the Houston songbird’s middle name. For years, Bey has sung about knowing her own worth and backed it up in real life with precise and calculated personal and professional moves. Even if you’re not a fan of her music, it’s hard to take anything away from her when it comes to work ethic and ambition. She continues to grow and tackle new areas consistently.

The same argument could be made for Kim. Despite a humiliating beginning to her public persona, the media mogul still held her head high and built her brand on style and beauty. Oprah may not know what Kim is famous for, but the millions of people who watch her shows, buy her cosmetic products, shop her stores and stand in line at her events don’t seem to care. Kim has turned being beautiful into an empire and any empire is hard work. Sure she’s got mega-momager Kris Jenner, but even your team can’t motivate you to get out of bed every morning.