How is Roc Nation going to recoup their money? I hope Rihanna refuses to go on tour with her. I think Jay Z will force Rihanna to go on tour with her so that they can take money from Ri to Rita, Bey and Jay Z. Where would they get the funds to promote her second LP? Are they going to spend as much as they do now on her 2nd round? Why is Roc Nation so convinced that she is going to eventually pop off and be big.

Katy Perry was never propmoted like this, Kesha was never promoted like this, Justin Bieber was never promoted like this. What is the logic behind this big campaign that makes it seem like we have no choice but to accept her generic music. Why can't Roc Nation realise that Rita needs a new single for the US (Ballad) not any of the songs on the album.

They can save all this promo for when she has the rite material to promote.