Its was all about talent in this era, Now its all gimmicks. If you can stand with the best of them and still be successful you proven yourself to be force reckoned with in this industry. Nowadays, good artists have to blackballed in order for certain folks to shine. People stilling songs and beats through financial and social intimidation. Its pathetic that these artists today can hold their own unless there are only ones out there. Its not about talent or record sales either because these muvafuckas buy they own shit. If you don't know the artist, do your homework because thats who everybody be copying off of.