In reply to Bey > the industry.

...sure they do..NOT!
Budweiser is merely going after a group that they mistakenly think speaks for young masses. THEY DON'T. It is only because there are no other musical acts of any credibility that connects with youth the way these performers do with mostly 80% black audience and 20% white. Will not cut it as 'music of Bud drinkers' which for the most part..DESPISE rap and bland commercial 'beat box generated' studio MUZAK such as rihanna and ESPECIALLY beYAWNce. You may go now.....