With a groundbreaking world tour on her hands, and year’s worth of planning to ensure its campaign runs smoothly, Beyonce now readies the release of her fifth studio album far sooner than most of the world is even aware of.
So, before kicking off the latest North American leg of the ‘Mrs.Carter Show‘, Tuesday night saw the ‘Creole’ belle take to the streets of NYC to shoot scenes for one of the videos forged to support the LP.
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Fire!
As many will agree, the mere fact that Beyonce is on location (and not in studio) for this shoot is indicative of the ‘big budget’ approach taken to this project.
Sure, while all of her eras have been armed with sizeable budgets, there’s no doubt the success of the ‘Mrs.Carter Show’ and Columbia‘s dependency on her has seen her armed with the resources she needs to make this LP- and its trappings- her strongest thus far!