@Marley

There are people who bleach their skin in Jamaica, which i'm sure you know (since you travel to JamRock so often) is a real and serious epidemic.

They LIVE on the island... so why can't a tourist or any international super star/celebrity who comes to Jamaica /Caribbean for vacation resume bleaching in their cool, cozy and luxurious grand hotels/suites?

What's stopping them? They will just double up on Sun Blocking Creams when visiting the beach.