But last time I checked we were talking about THIS era. So how is applying what she did two years ago relevant? Who knows how they would have done this era if she decided to release a lead? No one knows because it never happened. But this era carries no favor for singles whatsoever. So you pointing it out is pointless. Its working against them.
And why should she be bothered about the singles when her album is selling? Like @Marley said, singles support the album.

And the album is the most critically acclaimed album by a pop female this year (85 on metacritic) AND it still selling so what were you saying about feeling cheated and not being good? Where did that theory come from, your Twitter feed? LOL. All I am hearing is praise from this album with critical acclaim and steady continuous sales to back it up. Thats your opinion. Universal opinion differs.