I think part if the reason Beyoncé lost is because she failed to really promote the album in a way that was relatable and accessible to both fans and general consumers; you need to make people believe in your product. That's why more interviews and live performances would've served her and the album's sales better. Regardless of her star power she is not a Michael Jackson and this album was no "Thriller", simply put it couldn't sell itself. Dropping such a huge project, doing one short interview talking about "my team" and not "my album" then disappearing into thin air was a disastrous idea. Only diehard fans were going to pay that money to see her on tour, the rest of us cruised the Internet to keep up with all our other fave celebs who were regularly making public appearances and staying connected.

All these ladies have really failed to maintain that professionalism since they left Mathew Knowles. Hard for fans to admit but true.