Lots of talks around the web on how this song is under performing because the Tidal Exclusive and fans accusing the label for not promoting.

Personally, I highly doubt it... The appeal of this entire Era is just not meant for the masses. Will give it to her for "Experimenting" and taking "Risks" but she and her fans will just have to accept that it's not going to be a monumental era... that is unless there are other ***Mass*** singles hidden up her sleaves ;)