Lady G's album sold less than Beyonce's last one & y'all compared the two. T. Swift has sold nearly 5.5 million in the US alone. That's huge. She digressed from country & that was a huge market for her. There are lots of pop artists that don't sale like Taylor. So being pure pop has nothing to do with it. Where is another pure r&b woman that gets as much hype, press, urban/rhythmic AirPlay as Beyonce.... Aight then. Y'all Beyonce stans are cool calling icons & other r&b artists flops though. But in comparison to the big dawgs her sales are mediocre. Sure, generally speaking, her sales are good. But as far as her stature and hype goes nah. As for Taylor, she's been outselling Beyonce from the jump. Adele's sales are something else though. Beyonce opts to do contemparary urban music. She can go in another direction & reach a crowd that pays her no attention. She isn't a in depth artist. All of that humping & pumping ain't that special to folks outside of her core & casual fans.