A tanned Drake dominates the pages of ‘Toronto Life’ magazine’s latest edition this month!
Keen to keep his name hot on the lips of fans he hopes will buy his new LP ‘Views From the 6′ the rapper storms it cover with the shot above as his new single ‘Hotline Bling’ continues to rise on radio formats globally.
Alas, it has a long way to go should it hope to outperform Adele’s ‘Hello’ which recently blocked it from becoming the entertainer’s first #1 single!
More below…
Random: We wish more male artists would embrace Drake’s “new look every era” approach to album campaigns.
The subtle yet impactful changes he makes to his aesthetic are (arguably) doing just as much to keep him feeling fresh on a branding front as his mixtapes are.