NINE dollars a month vs THIRTEEN dollars for an album once-off. Streaming will never kill the album, it will always be superior business-wise and musically. No matter what, there's no way Kanye was happy with the results of him making his album a tidal exclusive and something tells me neither was Rihanna. I hope Madonna pulls her catalogue from this thing and you can forget about "a million albums in one week" if B6 is a TIDAL exclusive. It would have to be streamed over a billion times in full.