Rihanna‘s ‘ANTI’ era has offered many a visual treat since its launch in 2015.
From the cinematic (and critically divisive) ‘Bitch Better Have My My Money’ to the cool, calm and understated ‘Kiss It Better’, the project’s supporting visuals have gone a long way to tip sales and streams of the project over the 2 million units point in the United States.
Today, her cut ‘Pose‘ does its part to help her commercial cause.
How?
With a little help from Camp Beyonce…
The visual above was created by Jose Hollywood, the choreographer behind moves delivered by Beyonce in ‘Formation’ and her Urban cut ‘Yonce.’
Touted as an unofficial supporting video for the jam, the video was shot before Rihanna delivers live performances of it during the European part of her ‘ANTI World Tour.’
How she’s ben faring with it in the U.S.?
Watch below…