Fans of Frank Ocean are still catching their breath following the surprise debut of his new album ‘Endless.’ And, according to reports, there’s more titillating twists in store.
Full story below…
Previously titled ‘Boy’s Don’t Cry,’ the crooner’s long-awaited sophomore project (seemingly) arrived in visual album form this morning.
But here’s where things get interesting.
Rolling Stone are reporting that ‘Endless’ isn’t the actual follow-up to 2012’s ‘Channel Orange’ and that album with a different title (to both ‘Boys’ and ‘Endless’) will be released over the course of this weekend.
If indeed the case, it’s yet another riveting chapter in Ocean’s already compelling narrative.
More broadly, it re-affirms the reality that the “event release” format – championed by the likes of Beyonce and adapted by Kanye, Rihanna, and more – is here to stay.
We just hope these releases don’t become so complex that they end up being counterproductive.
For now, though, color us excited!
It’ll start being counter-productive when K.Michelle thinks she can drop a visual album.?
but the new one he just released already left the ww trending spot after four hours.
kii okay Frank Ocean, I see you wanna be Beyonce so bad.
Go ahead. kii
I only ever liked that “do you not think so far ahead, cos i been thinking lalalala” song, that’s the only song i know from him. And superpowers on Beyonce’s album, and Jay Z Oceans. hehe
That’s what happens when you’re over-hyped by the masses. I think people say they like Frank because it’s the cool thing to say right now. I liked his last album, but I’m not waiting on the next one like he’s the best thing ever.
Right! Like, heifer been gone for 4 years and thinks people just gonna spend money for two albums in one week.
Why it won’t work:
1. He’s not relevant enough, i.e Justin Timberlake
2. He’s not white.
Truth.
How does a trending topic on Twitter determine one’s relevancy? I guarantee you that if this album was available on all formats it would outsell every guy in R&B save The Weeknd.
@jhene I was thinking the same thing but I ain’t even wanna waste my energy.
@jhene, if that’s the case then why wouldn’t he release it on every format?
Pause again.
Frank Ocean is being deemed the Male Lauryn Hill. Looking forward to see how he plans to fulfill those pumps. Never really thought his voice was incredible.
male Lauryn HILL?
Repent for them lies you just told.
B ITCHHHHHHHHHH I DIDNT SAY IT. THE “OTHERS” DID.
I rebuke in the name of Fugee-la
I disagree with the write-up. Event releases are not here to stay, b/c the economics of the music industry are changing. Beyonce is a mega-star who can debut her special on HBO, a very elite spot to be in. Most artists will have to content themselves to releasing a single visual at a time.
.
However, I have a counter-intuitive prediction. It will become less necessary to have an expensive video to make a song a hit now that audio streaming has become so pervasive. Drake’s success with One Dance enlightened me to this potentiality.
Just release your albums and stfu what’s with all these theatrics smh!!
It’s art dummy.
No, thanks. I don’t want any.
WW sales: @rihanna , ANTI 18,000 (1,233,000
total).
.
Bigger than Madonna they say
.
This WW numbers are lower than Lemon water pure sales in the US alone
.
???????????????
@maurice I didn’t know you were that viscous, I saw you drag S****** Blonde on the Katy post ?
The patheticness of the charts
.
Drake has sold 1, 4 M but is certified 3x Pt ???????????????
Drake has 1one album sell 2x Pt ???
.
He’s not commercially even close to halving Lil Wayne’s success
This is a perfect example of why you don’t stay away from releasing new music in a timely fashion as a new artist. He’s been gone too long and now his fans are exhausted from waiting on him.
Frank Ocean is an ARTIST!
.
Talent will always win, fugg all these struggling to sell artists who only rely on streams to seem like they ahead of the pack
.
Taje streams away, you get no accorlades, no merit, basic sales, barely slayaing singles
If Drake goes Diamond with streams hell will freeze over???
You’re pressed!
Yes I am ! and No imp will do non bout it. #swerve
LOL HE’LL STILL GET TO DIAMOND STATUS BEFORE THAT STRUGGLE H0 IN YOUR AVI LMAO
Talking about struggle miss hoodrat, do you have any food for dinner tonight?
I see Timberlake as being another artist who will murder streams
I don’t get the hype, but good luck to him!
Frank’s version was cute, but Aaliyah’s cover of At Your Best (You Are Love) truly remains unbothered! I’m still trying to find a solo song from Frank that I can use…hopefully he delivers one this weekend, cause chile…but I respect his artistry! And No Church In The Wild is his best collaborative effort…
Billboard offices needs to be taughta lesson
.
I need to dial my good nemesis Centurion to send some wildebeest stampede over there
The charts are full of flopping talentless musicians its depressing
This whole ‘event release’ mess has already become redundant. Its not like these projects have the same quality as when Janet & Michael used to do them.
Chile, Janet & Michael’s event releases make everybody else look like charity events lol…boring and dry!
Your fave floptina is doing everything else but releasing her abum after flopping to uranus with flotus. Foh beast!
@Career, flotus as in ***First Lady Of The United States?***Lmao! Choose another abreviation or stick with lotus lil girl!
I only know thinking about you and swim good from him. I will stick to rih, bey, and Chrissette Michelle.
I’m listening right now. Yall on here hating as usual but we’ll see what the hype about.
So far I absolutely enjoy wither and comme de garcons
I’m sorry but as much as it pains me to say this. Bey claims the visual album spot. I do t see why people just don’t come original. Be yourself. Rihanna does it and she is doing might well bring herself. When you start hitting is when your shot fails. Cough cough every single on limeade
How does bey claim the visual album spot if people were doing that since before she was born?
He never said that people wasn’t doing it before bey, he said that she claims the spot as in “now”, nobody is really doing the visual albums like bey nowadays.
Ugh I hate I phone I swear . Being *biting* s****
He has jazmine sullivan in rushes
It was interesting to see people’s reaction on social media. Everybody was like blah. I think what got frank was waiting too long in between projects. The hype also. I mean people aren’t even listening to the songs they’re just not interested in album at all.
Nope releasing videos actually help many songs to become bonafide hits. If you can create an event out of an album & if the anticipation is there then it’ll work. He’s more of a media artist than a mega artist. People give streaming way too much credit.
He’s a degenerate.
And yet, you generated a comment….
Nice
“Do
not smoke marijuana, do not consume alcohol,”
she chides. “This is mom. Call me. Bye.”