Now tasked with rivalling Iggy Azalea, Young M.A. and Siya, Dej Loaf seeks to reignite interest in her promising career with the brand new effort ‘Hold it Down.’

I’m so beautiful, shoutout my beautician. Keep up the good work, baby, you’ve got potential. Stay way from them lames, stay independent.

Hoping it will outperform the efforts which followed her 2014 cut ‘Try Me’, the song follows the unveiling of her ‘All Jokes Aside’ mixtape which hit the net in April.

Enjoy below…

Is Loaf’s new material strong enough to keep her brand afloat in a world currently dominated by Nicki Minaj and newcomer Young M.A?

Weigh in below!