You guys say confident and i say rehearsed. I personally don't buy this and i'll explain why. You could always tell that Zayn (for example) liked a range of music so when his debut came out he was him but it felt authentic, pillow talk wasn't your expected first single from a ex boyband member.

The problem with Liam much like is girlfriend is that everything is contrived and inconsistent. Liam showed no signs of his love for "hip hop music" prior and even if he did love it he could've come a bit harder than this generic sound and could've stayed with the image we know him for instead of playing dress up, Zayn didnt change his image much when leaving one direction and let the music do the talking where as all these half arsed moves and pop n b music seems like a record company's idea to make him more edgy and older.