Taylor Swift did NOT come to play with you hoes…she came to slay bish! And slay she did…
‘Look What You Made Me Do,’ the first single from Swift’s forthcoming album, ‘Reputation,’ was just released Friday (August 25th) and, in less than 24 hours, shot to the top of iTunes sales charts. Its accompanying lyric video on Youtube garnered a whopping 19 million views in that same timeframe (shattering the record previously held by The Chainsmokers’ song ‘Something Just Like This’).
As if that’s not enough, the tune’s official music video – unveiled at last night’s MTV VMAs – has NOT been on VEVO for a full 24 hours and has already unseated the previous record-holder, Adele. As you may recall, Addy’s 2015 comeback hit, ‘Hello,’ earned a jaw-dropping 27.7 million views its first full day of availability on VEVO.
As of time reported, Taylor is sitting at 29.8 million.
P.S. – #LWYMMD also added Spotify records to its lengthy resume of carnage as well. Ed Sheeran‘s ‘Shape of You’ scribbled its name in history books back in March when it nabbed an impressive 6.8 million listens on the streaming giant in just 24 hours.
Taylor’s latest earned over 10 million in the same timeframe. Ay yi yi!