The song does a good job of chasing commercial pop trends (trap beat, Travis Scott feature, nonsensical party lyrics, mentions of "haters" etc. lol), and then indie trends that will appeal to the Pitchfork type fans he has gained the past 3 years (vaporwave synths, Soundcloud atmos./reverb, goofy Mac Demarco vibe, etc.). Very clever first single choice.

I wonder if it will finally be the top 40 hit he's been after for a while now. I will say that I hate when people who CAN sing purposely downplay it and make it sound like they can't, to keep up with the other non-singers on the radio.