Chris Brown‘s 57-track album experiment is proving to be a fruitful venture.
For, the singer has just nabbed his latest plaque and its color is Platinum.
Full story below…
Despite having sold 80,000 units in traditional sales, ‘Heartbreak On A Full Moon’ has been awarded a Platinum plaque for shifting 1 million equivalent units.
Wondering how? Us too. Still, here’s an attempted breakdown…
The set originally arrived as a 45-track album last October. Thus technically serving as a “double album.” In December, an additional 12 tracks wee bolted on as a holiday “care package” bringing the total number of songs to 57. Leaving ample room for argument that the project now qualifies as a “triple” album.
Whatever the case, the sheer number of songs has translated into enough plays to somehow justify Platinum status.
Clearly aware of the eyebrow raising and head-scratching, C. Breezy shared his receipt with the caption:
SAY WHAT U WANT… really wouldn’t matter at this point. ❤️?. GREATNESS DEFENDS AND SPEAKS FOR ITSELF
********
As much as we want to congratulate Chris, logic is holding us back.
See, we listened to ‘Heartbreak’ and could not find this “greatness” he speaks of.
Make no mistake, the effort was commendable but with Chris there’s a clear issue of quality control. It’s as if he releases every song he records. Like, because he throws 100 tracks at us does not mean all of them warrant praise. Indeed, most were fluff filler.
There’s also something kinda suspect about this practice (double/triple album). He’s not achieved Platinum status with most of his recent releases and then by simply releasing more than anyone asked for he’s rewarded. It really doesn’t encourage him to be the best artist he can be nor does it help “Platinum” feel prestigious in a time when changing measuring metrics (see: streaming) are already causing it to lose some of its shine.
Plaques are cute, but impact and true resonance are better. Have any of the songs on ‘Heartbreak’ done anything on the charts? Impacted culture? Elevated Chris to new heights? Not at all.
So while this may stroke his ego and placate the uninformed, the reality is that this feels hella artificial and doesn’t help him in the long term.
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Ahahaha
TRUTH
What happen to the beautiful guy and smile? This industry has DESTROYED his spark, that glow, that fly spirit of his. He looks meth/drugged out. Such a waste of great talent even with those limited vocals.
I don’t get limited vocals, he still sounds good. He just need to stop singing about s** so much. Some days he look good and other days he look drugged.
Stfu c***! If it was Beyonce you would be riding her p**** so f*** you and f*** off! It is an iconic album stay pressed hater
I 100% agree with u!!!
This album is classic. Period
Beyonce would never release an album that sells 80,000 copies.
Chris Brown is so talented, besides being a great dancer, singer, producer, and artist. I would LOVE a piece of work by him. Lastly, he’s a GREAT actor. As indicated by the movie “This Christmas “. People can’t stop him that God’s given. All he needs to do is get that self esteem together and realize he doesn’t need approval from anyone. Just like what his talent has to offer. All the hypocrisy as we have the biggest FREAK women violator as he said “grab them by the p****” in the White House now. At least in Chris defense he’s still young. But what’s Your President’s excuse????
why’s his arms so skinny?
Because there’s not enough fat in them??
Amen. It dont matter why this and that. Like he say. Great talent speak for itself. Don’t havd. Nothing to do with why his arms is little. My Gosh! People find anything about you and try to destroy you with it. You just got to be in tune with the star playa (yourself). “Kat Williams” forget the haters and and anyone that ain’t got nothing good to say because they are messed up and miserable. Love you Chris keep doing your thang?✌
Hes a skinny guy period. His arms are actually nice. Defined.
Enough already. At some point u have to give credit where andre when it’s due. So be HUMBLE and SIT DOWN.
Chris Brown says it beat though AT THIS POINT SAY WHAT U WANT CAUSE IT DON’T MATTER!
80,000 copies sold and platinum. Say what you want it won’t matter either. These are facts.
Enough already. At some point u have to give credit where and when it’s due. So be HUMBLE and SIT DOWN.
Chris Brown said it best though AT THIS POINT SAY WHAT U WANT CAUSE IT DON’T MATTER!
Wow i am truly impressed! TGJ has a writer who is writing personally & not objectively! The hate out shines the facts! Regardless to weather you like you as a writer should have stayed on topic & not allowed your personal feelings to take over the topic! Anyone who reads this will see that as a writer the hate trumps what your topic is. I Try supporting you guys but being objective is the key not writing your personal thoughts on every topic.
As biased as this site’s writers usually are, I have to disagree with you here. This writer ECHOED what i’ve been saying about this album since it dropped.
Chris. Brown is a very a talented young man yes ,he is not perfect but none of us are so stop running his ass about what happened in the past
His past has nothing to do with the crap music he’s been putting out currently. Thank God for streaming because this would have been another flop for him without it.
I guess you need to be where the kids are who dance to his music.
?.I agree. Keep doing your thang Chris. Whether you do good or bad, there’s always a hater in the mist.✌
he’d be the current mj and the biggest performing act of the last 10 years had he never hit rih.
Don’t delude yourself. That would have never happened regardless of what happened with Rihanna. He has always been a poor man’s recycled Usher.
Lies.
THANK YOU. I agreed with everything written! I’ve been blasting this sham album all over the comment section of this site since it was released. So disappointed with the quality that he’s actually losing my fandom.
Oprah voice:
“You get a platinum plaque, you get a platinum plaque, you all get platinum plaques”
?
Complete mess. No wonder the music industry is in the toilet with no signs of ever recovering.
A million sales equals more than a billion streams, combined, of those 57 tracks. Gross revenues are typically about $100k per 15 million streams. This album has likely grossed upwards of $10mil. So, though the album apparently sucks (no hits therein), it made money. I won’t knock the hustle.
I loved the album, it was his best piece of work in my opinion. I was shocked that I loved it so much, as his previous music was just mediocre to me. Although I can let most of the album play without skipping much, there’s a good 25 tracks I bump frequently so that’s saying a lot.
Well that’s the streaming era for ya anyways congrats to him
I think Chris is not getting the due process he deserve.He is truly a talented artist.
Please stfu? you’re a hater and most likely Dont have any talents besides bashing and being a selfish f***. Chris brown is more talented than half of these entertainers. At least his album is platnum. Where’s yo album??
It’s like 5 albums, so with that said, it’s a flop. He should have went platinum with streaming on the first week with that many tracks.
Yes to answer your question at the end regarding any songs on Heartbreak make the charts. 5 of them did. Privacy, Party, Pills and Automobiles, Grass ain’t Greener & Questions. Pills and Automobiles us still on the radio today. Do your homework!
I am pretty sure a 57 track album is supposed to go platinum
What would be interesting to see is the stream breakdown of each track ….that’s where we can start talking! …
I’m very proud of Chris he’s great he’s came a long way , give him his props, he’s very talented and he deserves it ,leave him alone , I believe his daughter really changed him ,keep it up Chris love u
Chris is phenomenal him and Bruno Mars closes thing to Michael Jackson but Michael is the greatest hands down
Haters sit down and shut up Chris brown continue doing what you doing and that’s keeping your head up and doing your best at what you do. Much love baby
CHRIS BROWN IS THE GOAT??? #teambreezy ❤❤❤
I’m a huge CB fan but this article is true. The album only has a few good songs in my opinion. I saw a comment that told the author of this article to stay humble… Are you f****** kidding me?! CB is the least humble artist out there. He could have said something totally different and positive but instead he acts like a child and is basically saying ” f*** you, look what I can do”, instead of saying something like “hard work pays off”. He is a complete d***** bag and everyone knows it but most of his music is pretty damn good.
OH SHUT UP BIGGST LIER CB FAN.
Childish, just like CB.
THAT ALBUM IS ????AND CHRIS BROWN IS ONE OF THE GREATEST ARTISTS OF ALL TIME. Y’all just a bunch of haters. KEEP DOING WHAT YOU’RE DOING CHRIS, LOVE YA ❤❤
This album should’ve went triple platinum.
I went into it unbiased and was blown away. I’m not even a Chris brown fan.
It should’ve went triple platinum yes only because it’s 5 albums worth of songs.
You all are a bunch of hateful, jealous, sick individuals. Hate all you want because you don’t have his talent. The vocals on this album is unbelievable. He has mad natural talent. The lyrics was so amazing especially on yellow tape I had to google to see if he had help, not that I doubt his talent at all. I love Chris for his perseverance. He continues to come back hotter every time and I love it. Your jealousy will never stop his fan base or his talent , you can’t it’s GOD given. Continue to wear your jealousy, it looks good on you.
well, I guess you write, sing, act
dance and produce; that’s why you think its easy!
This man of God is talented!
Man may judge and never forgive but
God has forgiven him and will contiune to bless no matter what man’s opinion might be!
I LOVE YOU CHRIS BROWN!!!! Keep making great music! “Leaving you is like leaving my music”
That’s awesome ??
You are definitely hating!! Hater!!! Move the f*** on… s***!!
You guess can’t help bad about someone because you don’t have s*** else to do ..
Christopher Maurice Brown did great ??
how do I claim my iPhone
But that’s grate work n he deserves all for the enough sacrifice he gives.
b*******.. that was a great album.
Hes a skinny guy period. His arms are actually nice. Defined.
It is a SHAME Y’ALL don’t want to give this young man his props. To make it you don’t want to congratulate him… PPL please grow up??. CONGRATULATIONS CHRIS BROWN ?????
That album is amazing… lots of raw emotions it deserves to be celebrated… Great Job C.Brown?
Whom ever wrote this as article is such hater. Get off that band wagon on let’s hate Chris for a mistake he made a decade ago move on. Let the man be great, let him live. Find the good that he does for charity. Congratulations Chris Brown on your success
Just another hating site, it’s so predictable now
I never thought I would see the day that 80,000 copies = platinum status. The industry has really gone down now, and so has the quality of music in general. Still his album was certified so congrats to Chris.