It was the only song before the album release that connected with his fans (shows you his target audience) so I’m not surprised. He was saying 2 weeks ago that he didn’t understand why people were thinking he was going to release a country album but released this song, photos of him in play in the wood and the name of the album is “Man of The Woods”...i don’t know if he’ll ever recover from this era, but then again he’s white so there’s a strong chance.