Drake’s dominance grows more impressive by the day.
For, less than a week after
With conventional metrics all but a relic of the past, it’s been confirmed that the RIAA (Recording Industry Association of America) have certified the rapper’s latest set Platinum – for equivalent US sales of 1 million. And the date of issue is interesting listed as the project’s release date – June 29th.
Some may be asking…how? After all, it’s not even been a week.
Well, as has become an increasing regularity for album’s led by huge pre-release singles, the gargantuan success of ‘God’s Plan’ and ‘Nice For What’ via streaming has rendered its parent album at large eligible for the shiny plaque.
The news comes as it was revealed that Drizzy shattered the one-day streaming record for BOTH Spotify and Apple Music and is eyeing a 750,000+ first week opening.
******
While some of the revising of rules has many scratching their heads (as the industry at large adapts to a streaming led system), there’s no denying Drake was Platinum bound regardless.
So…congrats?!