Jazmine Sullivan knows something we don’t.
For, as admirers of the performer often take to social media to bemoan the general public’s supposed unwillingness to support her music, she- unbeknownst to the world- has seen waves of cash flow into her life because of the support said public has given her.
Facts and figures pulled from YouTube and Spotify below…
When tallied, ten of Sullivan’s best-performing songs on Spotify have amassed 154 million streams to date. When converted to cash?
616 thousand dollars.
That number glides north of one million when numbers from all of the tracks (including the likes of ‘If You Dare‘, ‘Stanley’ and ‘Best of Me’ ) are thrown into her streaming mix on the platform.
Quite interestingly, her top ten highest earners picked up would have picked up a cool $1,848,000 had they received as many spins on TIDAL.
There’s more.
YouTube, often criticised for its notoriously low artist revenue payouts ($0.00074 a stream), will also join Spotify in making a check out to Sullivan after plays garnered by her material and related to content swept up over $400,000 across its own platform and Google Play.
Leading its charge? The music video for her single ‘Bust Your Windows’ which has been streamed over 27 million times.
Songwriters like Sullivan are paid by performing rights organisations like BMI & PRS quarterly meaning she and her collaborators- who will earn money for their work for the rest of their lives- will not see the cash they have amassed all at once.