In reply to Opp.

Opp, you're crazy. August is right around the corner, it's July now! This momentum will keep going until then! They'll drag it out every week to gain sympathy for her and she'll easily be the highest first week sales of the year so far (until Adele releases her music in the fall) because of the current bull crap. This is all marketing strategies. Her last album didn't do well so they're trying to make sure this one does! Plus, August comes and then around Christmas time it'll sell even better so she'll easily be the 2nd highest selling album of the year.