Selena Gomez kicked off her comeback era with the chart-topping hit ‘Lose You to Love Me,’ the first release from her long-awaited tertiary LP, ‘Rare.’

Despite the impressive lead-in, the set’s follow-up singles – ‘Look at Her Now’ and ‘Rare’ (album title track) – have shared ‘Lose’s critically acclaim but not exactly kept the momentum of their predecessors on the commercial front.

With the January 10th-released effort’s first week sales prediction already revealed (click here to read), it appears Gomez and team are turning attention back to its main hit to boost those figures.  The bid comes courtesy of an alternate version of the song’s Sophie Muller-directed music video.

See it inside:

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