For many, Eminem is a Hip-Hop deity. It’s fitting, then, that the MC’s 2013 video for ‘Rap God’ has just bulldozed a major barrier and re-affirmed his status as one of music’s most enduringly popular titans.
Delve below for details…
This week has seen the visual for ‘The Marshal Mathers LP 2’ effort break the 1 Billion views mark on YouTube.
The feat means Slim Shady now boasts three releases that have all crossed the mammoth milestone; with the other two being ‘Not Afraid’ and ‘Love The Way You Lie (ft. Rihanna)’. Both lifted from 2010’s ‘Recovery.’
Speaking on the win, Em said:
“A billion Stans can’t be wrong! Thanks to YouTube and the community for taking such great interest in this wild vide0.”
Despite over two decades in the game, Eminem continues to prove a force. Indeed, he’s managed to not only bypass the issues faced by his peers in this digital age — he’s managed to thrive in it.
Case in point these stats about Marshall’s digital footprint:
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He earned 3.9 billion views globally across YouTube in the past 12 months,
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He is the fourth most-subscribed artist on the platform.
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His video for “Killshot” earned over 38 milliom views in its first 24 hours, making it the biggest hip hop debut in YouTube history
- He was amongst the top 40 most viewed artists globally on YouTube in 2019, and is amongst the top 25 most viewed so far in 2020.
Eminem, 47, recently released album ‘Music to Be Murdered By’ – which topped the Billboard 200 – and rocked the 2020 Oscars with a surprise performance.
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