As we reported, Taylor Swift made history in more ways than we could count thanks to the massive success content found aboard her eighth studio album, ‘Folklore.’
Its lead single, ‘Cardigan,’ was particularly noteworthy as it debuted at #1 on the Hot 100, penciling her in history books as the third female artist to premiere three songs (over her career) at the tally’s summit. However, while the Aaron Dessner-produced hit’s journey to #1 was fueled by an impressive combination of streams, sales, and radio airplay, a big component of its overall first-week figures were afforded by multiple physical/digital combinations that offered buyers everything from physical CD or vinyl singles that would arrive at a later date.
Like Ariana Grande & Justin Bieber (‘Stuck With U’), Katy Perry (‘Daisies’), and 6ix9ine and Nicki Minaj (‘TROLLZ’) before her (all of whom utilized this tactic to score big first-week numbers), Swift is set to see ‘Cardigan’ take a big fall in week 2 as a result.
Industry analysts are predicting Swift’s newest Hot 100 #1 hit is on track to exit the top 10 all together by next week, potentially landing as low as #12.
Although we won’t know for sure until Monday’s printed edition of the chart (August 10), if the projection rings true it would make her owner of the ‘biggest fall for a #1 debut among solo female artists.’
Here’s how it will potentially to other major dips:
Biggest Drops from #1 of All-Time (Hot 100)
- 1 – off the Hot 100 completely: Mariah Carey – “All I Want for Christmas is You” (2020)
- 1 -34 : 6ix9ine & Nicki MInaj – ‘Trollz’ (2020) *
- 1–17: The Weeknd – “Heartless” (2019) *
- 1–15: Billy Preston – “Nothing from Nothing” (1974)
- 1–15: Dionne Warwick and The Spinners – “Then Came You” (1974)
- 1–13: Ariana Grande and Justin Bieber – “Stuck with U” (2020)*