Katy Perry and Alesso turned heads with the early January release of their futuristic, Hannah Lux Davis-directed music video, ‘When I’m Gone.’
Sending the song to the top of global sales tallies as a result, ‘Gone’ has gone on to impact the top 40 of a number of charts around the world in the time since. Because it’s been a miss on the Hot 100 as of time reported, however, the diva & DJ duo are going into deeper promo mode for the high octane cut – which has already been given the live treatment via Perry’s ‘PLAY’ Vegas residency.
Their latest bid to increase awareness of the tune comes in the form of a behind the scenes video that invites the singer’s fans, affectionately called #KatyCats, to see the action from both sides of the camera. Look inside to see how all the magic came to be.
Click here to see the finished product.