Saweetie surprised her fans, affectionately called the #ICYGang, on Valentine’s Day with the unveiling of her latest single, ‘Closer.’
Enlisting GRAMMY and Academy Award-winning songstress H.E.R. to assist, the SupaKaine-produced bop got nothing but love from both acts’ devoted fan bases – a reception reflected on this week’s Hot 100 as the tune premiered at #89.
In an effort to get it to higher heights on the hit list, Saweetie’s already hit the promo trail running in its support. The latest of such ventures is a peek behind the scenes at the creation process of the tune’s Hannah Lux Davis-directed visual.
See how the GRAMMY-nominated rapstress and co. took flight on the airline-inspired music video:
Click here to see the finished product.
![GloRilla, Doechii, Jill Scott, & Chloe x Halle Honored at 2024 Give Her FlowHERS Awards Gala [Photos]](https://thatgrapejuice.net/wp-content/uploads/2024/11/give-her-flowhers-awards-femme-chloe-bailey-halle-2024-jill-scott-thatgrapejuice-doechii-464x260.jpg "GloRilla, Doechii, Jill Scott, & Chloe x Halle Honored at 2024 Give Her FlowHERS Awards Gala [Photos].")
It’s a no-no girl, the rap is weak as hell, not original or personal, next.
Double flops. Everything h.e.r touches died. She cursed
Yet she has 4+ Grammys and 8+ platinum hits?
No way! She clearly bought those scammy Grammy…
And her album sold less than 35k first week , has no top 40 hits , and she’s touring 1000 capacity venues. Math ain’t mathing sis. #PurchasedAwardsAndPlaques
You realize Grammys and album sales have nothing to do with each other. It’s all about if the academy likes the project… and getting them to listen to it.
YEA BUT HER DADDY IS ONE OF THE GRAMMY COMMITTEES, SO YOU KNOW…