Normani Launches Her First-Ever Fashion Label, ‘NORMANI,’ with SHEIN

Published: Wednesday 19th Nov 2025 by Sam
Normani Launches Her First-Ever Fashion Label, ‘NORMANI,’ with SHEIN

Normani is making major moves and dancing her way into the fashion sphere.

For, the ‘Candy Paint’ performer has announced that she has teamed up with SHEIN to launch her very own clothing line.

Full story below…

Christened ‘NORMANI,’ the range is billed as fusing affordability with ‘90s and Y2K-inspired fashion.

Opening up about the collection, which will be defined by multiple drops over the next year, Normani quipped:

“I’m a ‘90s girl, early 2000s. There’s some of those influences in there,” the singer dished. “It was really important for me — just because I understand the climate that we’re in — I wanted to make sure that it was affordable for my fans, especially considering everything going on and taking place in the world today. I wanted to create a luxury, but affordable brand.”

Speaking with Us Magazine about the line (which is touted as being “refined,” “risk-taking,” “elegant,” “feminine,” and inclusive of all sizes), the 29-year-old added:

“[SHEIN] allowed me the opportunity to be as involved and as creative as possible. I really just wanted to have this collection represent what Normani stands for, and things that I just naturally gravitate towards and would typically wear day to day. I’m really proud of this collection.”

Excited about the future, the Fifth Harmony alum teased:

“I feel like I’m in such a creative and a sweet spot right now coming off of Dopamine, but also entering a new chapter in my life. In terms of my career, I mean, I don’t want to give too much away, but I’m definitely in the process of creative new things. I’m very excited and I feel more fearless than ever, [and] more grounded.”

Normani Launches Her First-Ever Fashion Label, ‘NORMANI,’ with SHEIN

‘NORMANI’ is available on SHEIN.com now.

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  1. Ayayron November 19, 2025

    She launches everything but new new music….

  2. detruth November 19, 2025

    Affordable for her “fans” 🤣🤣🤣 this girl is so delusional.

  3. stan November 19, 2025

    “luxury” and SHEIN should never, ever be mentioned in the same sentence.

    • Ms. Ling Ling November 19, 2025

      her next move is selling Normani bras and thongs on TEMU. lol

  4. Ms. Ling Ling November 19, 2025

    it fits her very well. lol
    Shein = Cheap. Even Chinese people don’t buy stuff from this cheap ass site.
    Only America Low lives will like this s***.

  5. Paulo November 19, 2025

    there she goes again… always saying I don’t want to give too much away. Stop pretending like you have a million jobs to do, you have only one job which is being Lazy at home.

  6. Chlöe Bailey November 19, 2025

    She’s so annoying. Where is the promotion and music videos that she promised? The tour? Everything with her is always so coy and “coming soon” . Shes no Beyonce!

  7. Xtina November 20, 2025

    Wow there are so many pieces to choose from

  8. Bam November 20, 2025

    What else she can do? Nothing

  9. Juicée November 20, 2025

    Came just for the comments! 🤡

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