New Video: Big Sean – ‘It Is What It Is’ (featuring Gunna)

Big Sean‘s sixth studio album, the August 30-released ‘Better Me Than You,’ not only broke his nearly decade-long #1s streak on the Billboard 200 when it became his first album to miss the top spot since 2013 but it marks a personal milestone for being his first studio effort to miss the top 20.

Undeterred by its #25 debut and peak, however, the critically acclaimed rapper (born Sean Anderson) is putting more fuel behind the project by gifting another of its fan favorites the video treatment.

“My baby, this big as it gets (Gets) / Run it up like my crib at the top of the hill / Really though, that’s ’cause it is (It is) / Quit being so sensitive and takin’ it personal, baby, it’s biz (What?) / I cut they a– off, but f-ck it, though, cut me a check, ho, it is what it is,” he raps on the Turbo-produced song.

Featuring fellow GRAMMY-nominated rapper Gunna, the clip’s arrival follows ‘Together Forever,’ ‘Yes,’ and ‘On Up.’

See the Diego Cruz-directed ‘Is’ visual inside.