New Song: Kiely Williams (3LW) – ‘Spectacular’

Some of you will remember Kiley Williams as one third of 3LW, and later The Cheetah Girls. With both groups now a figment of the past, Williams is looking to establish herself as a solo artist.

Though there has been a few cuts floating around the net, new track ‘Spectacular’ is reportedly set to the lead single from Kiley’s debut album. The song was produced by Mike City and written by Kiley herself.

I kid you not when I say this is hands-down one of the worse songs I have ever heard. From the cheap production, to the horrid vocals, to the sleazy lyrics, to Kileys inability to deliver her parts on que with the beat, this is an unmitigated audio disaster. It really is that bad.

It’s quite clear to see that after being bracketed as a ‘kids artist’ for so long, Kiley is attempting to re-brand herself as a sex kitten. However, it’s obvious she needs to work on much more before even thinking about what image she’s looking to adorn – the most necessary being her artistry. Listening to this really drives home exactly why she rarely ever sang on 3LW’s material and was relegated to the smaller parts. Put simply, her voice is weak; wafer-thin and lacking any character or ‘depth’. Usually artists in this predicament counter such shortcomings by excelling in other areas (see: Janet, Ciara), yet it’s difficult to see what of substance Kiley has to offer. If anything she’s really putting herself at a disadvantage with this border-line pornographic trash. For the uber sexual slant is one that works for female rappers, yet not so much for female singers.

In a nutshell, Ms. Williams would benefit from scrapping this nonsense and going back to the drawing board – especially if she hopes to attract any major label attention (she’s reportedly seeking a major deal and is currently signed to her own imprint Nine Lives Entertainment). Sigh…

Hit or Miss?