New Video: Usher – ‘New York, New York (Ralph’s Club NY Extended Cut)’

Of course, Usher‘s groundbreaking campaign with Ralph’s Club New York Eau de Parfum wouldn’t be complete without the 8x GRAMMY winner contributing his oft-praised vocals to the mix.

Celebrating the spirit of The Big Apple, Ush gives Frank Sinatra‘s 1980 classic ‘New York, New York’ a 2025 update.

Unveiling the extended version of the tune on Tuesday (December 9), Usher shows off some fancy footwork in the music video-inspired advertisement while showcasing some Ralph’s Club New York apparel and fragrances against the backdrop of a vibrant Manhattan.

Look inside to hear how the 47-year-old reimagined the Sinatra favorite.