When one door closes, another flings open.
And such is the case for The Kardashian clan.
For, just three months after announcing the end of their reality series ‘Keeping Up With The Kardashians,’ it’s been revealed that the family have signed a seismic deal with Disney to bring their brand under its corporate umbrella.
Full story below…
The news was shared during the Disney Investor Day.
As part of the pact, projects from Kris Jenner, Kim Kardashian, Kourtney and Khloé Kardashian, as well as Kendall and Kylie Jenner will stream on Hulu in the US and Disney’s Star platform internationally.
Word is that the first fruit of the partnership will arrive in late 2021.
The timing of which is apt given that ‘Keeping Up With The Kardashians’ will end in 2021; meaning audiences won’t be left without their Kardashian fix for too long.
Walt Disney TV chairman Dana Walden shared that Hulu subscribers are often major consumers of unscripted shows. A stat which makes this union all the more understandable holistically. Because, on the one hand, it brings an established reality brand to to Disney’s growing streaming initiative. And, on the other, it gifts the Kardashians a fresh approach to serve the audience that lap up their every move.
It’s not our flavor of TV, but it’s undeniably a big move.
Moral of the story? Never doubt that Kris Jenner.