Beyonce‘s hotly anticipated Levi’s commercial is here!

Today (September 30), the iconic brand unzipped details of their multi-tiered partnership with Queen Bey; one which draws inspiration from her innovative approach to art, culture, and storytelling.

Comprised of several chapters, the campaign reimagines classic Levi’s looks and films.

Lensed by Melina Matsoukas (who has directed films such as ‘Queen & Slim’ as well as music videos for Beyonce), the first film in the rollout is inspired by ‘Launderette’ – the 1985 ad that famously turbo-charged ‘I Heard It Through the Grapevine’ on the charts.

For this refreshed incarnation, Beyonce’s ‘Cowboy Carter’ hit ‘Levii’s Jeans’ aptly takes center stage.

Watch the commercial after the jump, where word from Beyonce on the partnership also awaits…

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Jussie Smollett is pounding the promotional pavement in support of his new movie, ‘The Lost Holliday.’

And while the actor is looking to move beyond his highly-publicized dramas following his conviction for reporting a “hoax attack,” questions around the matter and its effect on professional relationships persist.

TMZ caught up with the former ‘Empire’ star and quizzed him on remarks made by Lee Daniels.

As reported, the creative force deemed Smollett “was a son” to me but insisted the legal melée was “confusing” and that he still didn’t know what to believe.

Head below to see what Smollett had to say in response.

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Katy Perry strut back onto the scene with her seventh studio album, ‘143.’

Named after the numerical translation for ‘love,’ the upbeat set saw the Pop star dart onto the dancefloor with unapologetic gusto.

Purposefully upbeat, the project was previewed by way of singles such as ‘Woman’s World,’ ‘Lifetimes,’ and ‘I’m His, He’s Mine’ with Deochii.

The journey to the LP’s release hasn’t been without its speedbumps, however.

Indeed, sans ‘Woman’s World,’ none of the follow-up offerings have managed to chart on the Billboard Hot 100.

There has also been the omnipresent discourse surrounding Dr. Luke‘s contribution to the record given the headlines and legal drama that have plagued the producer in recent years. And, even though the hitmaker was never found liable for anything he stood accused of, the sour public sentiment appears to have spilled into corners of Perry’s campaign if online chatter is anything to go by.

Still, with the final numbers tallied, there’s been some reprieve.

Full story below…

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Sabrina Carpenter continues to rack up wins with her breakthrough studio album ‘Short n’ Sweet.’

For, the hit-filled LP has just hit a major sales milestone.

Full story below…

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Normani and Camila Cabello rose to prominence as part of Pop ensemble Fifth Harmony.

As fate would have it, their paths diverged when Cabello left the group and solo journeys commenced en masse.

With the latter still in motion, the ladies reunited again – this time in Paris.

Both Normani and Cabello were on hand at the Vetements Paris Fashion Week presentation and caught up.

Cabello took to social media to share snaps from the moment and more.

Check out highlights below…

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Megan Thee Stallion is revving up the buzz machine for ‘Act Two’ of her ‘Megan’ album.

The chart-topper ignited buzz in earnest when she revealed that an extension of the LP is on the way.

Now, she’s drumming up excitement again.

For, the Hot Girl Coach has unlocked a preview of a track from the set.

Take a listen below…

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Chappell Roan has been catapulted to new career heights following the success of her hit ‘Good Luck, Babe.’ However, the altitude appears to be too lofty to bear for the eclectic singer.

For, having made headlines for her condemnation of “superfan” culture and her deeming aspects of fame “abusive,” the star has now canceled a wave of shows.

Full story below…

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Kylie Minogue‘s surprise performance with Madonna at the Los Angeles stop of ‘Celebration Tour’ sent fans into a frenzy back in March.

And understandably so.

The pair are Pop royals and two of the most successful artists of all time.

For Minogue, though, the moment had a deeper layer of resonance.

Full story below…

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Kanye West is aiming to blaze with brand-new music.

For, the Hip-Hop force has announced his latest studio album, ‘Bully.’

Full story below…

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Beyonce continues the potent push for her award-winning beverage brand SirDavis.

The whisky has been wowing critics and customers alike since its launch this summer, but Queen Bey isn’t resting on her laurels.

Instead, she’s amplifying the promotional drive for the brand (which is co-owned by Moët Hennessy).

This time in Paris.

The megastar hosted an exclusive activation for SirDavis during Paris Fashion Week.

Check out highlights, as shared by Beyonce, after the jump…

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Katy Perry took center stage at the 2024 Toyota AFL Grand Final in Australia tonight (September 28). And the Pop force showed up and showed out.

Scoring with the seismic performance, the singer served up a high-octane helping of her biggest hits – including ‘Roar,’ ‘California Gurls,’ ‘Firework,’ and ‘Dark Horse.’

Perry also spotlighted her new album ‘143’ by way of dancefloor jam ‘Lifetimes’ and ‘Gorgeous.’

Watch Katy Perry’s colossal performance after the jump…

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After two seasons of bringing the laughs and the love, Hulu’s heartwarming comedy ‘UnPrisoned‘ will be locked in its vault with no immediate plans for renewal.

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